Exploring social media usage as a communication channel among independent food retailer SMEs in South Africa.

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Bibliographic Details
Title:	Exploring social media usage as a communication channel among independent food retailer SMEs in South Africa.
Alternate Title:	Análisis exploratorio del uso de las redes sociales como canal de comunicación en las PYMES independientes del comercio minorista de alimentación en Sudáfrica.
Authors:	dos Santos, José¹, Duffett, Rodney¹ duffetr@cput.ac.za
Source:	Small Business International Review. Dec2021, Vol. 5 Issue 2, p1-18. 18p.
Database:	Business Source Ultimate

Description
ISSN:	25310046
DOI:	10.26784/sbir.v5i2.392