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The Bigger Picture: Combining Econometrics with Analytics Improves Forecasts of Movie Success.

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Title: The Bigger Picture: Combining Econometrics with Analytics Improves Forecasts of Movie Success.
Authors: Lehrer, Steven F.1,2 lehrers@queensu.ca, Xie, Tian3 xietian001@hotmail.com
Source: Management Science (INFORMS). Jan2022, Vol. 68 Issue 1, p189-210. 22p.
Database: Business Source Ultimate
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        Value: 10.1287/mnsc.2020.3911
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        Text: English
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        PageCount: 22
        StartPage: 189
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      – TitleFull: The Bigger Picture: Combining Econometrics with Analytics Improves Forecasts of Movie Success.
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              Text: Jan2022
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