Enabling Cocreation With Transformative Interventions: An Interdisciplinary Conceptualization of Consumer Boosting.

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Bibliographic Details
Title: Enabling Cocreation With Transformative Interventions: An Interdisciplinary Conceptualization of Consumer Boosting.
Authors: Bieler, Martin1 (AUTHOR) martin.bieler@unisg.ch, Maas, Peter1 (AUTHOR), Fischer, Lukas1 (AUTHOR), Rietmann, Nele2 (AUTHOR)
Source: Journal of Service Research. Feb2022, Vol. 25 Issue 1, p29-47. 19p.
Database: Business Source Ultimate
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ISSN:10946705
DOI:10.1177/10946705211003676