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Deceptive Claims Using Fake News Advertising: The Impact on Consumers.

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Bibliographic Details
Title: Deceptive Claims Using Fake News Advertising: The Impact on Consumers.
Authors: Rao, Anita1 (AUTHOR) anita.rao@chicagobooth.edu
Source: Journal of Marketing Research (JMR). Jun2022, Vol. 59 Issue 3, p534-554. 21p. 16 Charts, 5 Graphs.
Database: Business Source Ultimate
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ISSN:00222437
DOI:10.1177/00222437211039804