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Theory‐based learning and experimentation: How strategists can systematically generate knowledge at the edge between the known and the unknown.

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Bibliographic Details
Title: Theory‐based learning and experimentation: How strategists can systematically generate knowledge at the edge between the known and the unknown.
Authors: Ehrig, Timo1 (AUTHOR), Schmidt, Jens2 (AUTHOR) jens.schmidt@aalto.fi
Source: Strategic Management Journal (John Wiley & Sons, Inc.). Jul2022, Vol. 43 Issue 7, p1287-1318. 32p. 6 Diagrams, 1 Chart.
Database: Business Source Ultimate
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ISSN:01432095
DOI:10.1002/smj.3381