What makes a product vintage? Investigating relationships between "consumer pastness," scarcity and purchase intentions toward vintage products.
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| Title: | What makes a product vintage? Investigating relationships between "consumer pastness," scarcity and purchase intentions toward vintage products. |
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| Authors: | Schibik, Aaron1 (AUTHOR) as1028@evansville.edu, Strutton, David2 (AUTHOR) David.strutton@unt.edu, Thompson, Kenneth Neil2 (AUTHOR) kenneth.thompson@unt.edu |
| Source: | European Journal of Marketing. 2022, Vol. 56 Issue 7, p1830-1855. 26p. |
| Database: | Business Source Ultimate |
| ISSN: | 03090566 |
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| DOI: | 10.1108/EJM-02-2021-0140 |