The influence of religiosity on consumers' evaluations of brands using artificial intelligence.
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| Title: | The influence of religiosity on consumers' evaluations of brands using artificial intelligence. |
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| Authors: | Minton, Elizabeth A.1 (AUTHOR) eminton@uwyo.edu, Kaplan, Begum2 (AUTHOR), Cabano, Frank G.3 (AUTHOR) |
| Source: | Psychology & Marketing. Nov2022, Vol. 39 Issue 11, p2055-2071. 17p. 2 Color Photographs, 3 Diagrams, 2 Charts, 3 Graphs. |
| Database: | Business Source Ultimate |
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| ISSN: | 07426046 |
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| DOI: | 10.1002/mar.21727 |