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Rachel Lawes, Using Semiotics in Retail: Leverage Consumer Insights to Engage Shoppers and Boost Sales , Kogan Page, 2022. ISBN: 978-13-9860-382-0 (PB).

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Bibliographic Details
Title:	Rachel Lawes, Using Semiotics in Retail: Leverage Consumer Insights to Engage Shoppers and Boost Sales , Kogan Page, 2022. ISBN: 978-13-9860-382-0 (PB).
Authors:	Moharana, Tapas Ranjan¹ (AUTHOR) trmoharana@imt.edu
Source:	Paradigm (09718907). Dec2022, Vol. 26 Issue 2, p181-183. 3p.
Database:	Business Source Ultimate
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Description
ISSN:	09718907
DOI:	10.1177/09718907221127149