The 'kid-adult' market is booming in the toy industry—and major brands like McDonald's, Lego and Build-a-Bear are paying attention.
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| Title: | The 'kid-adult' market is booming in the toy industry—and major brands like McDonald's, Lego and Build-a-Bear are paying attention. |
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| Authors: | D'Innocenzio, Anne (AUTHOR) |
| Source: | Fortune.com. 12/20/2022, pN.PAG-N.PAG. 1p. |
| Database: | Business Source Ultimate |
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