View in EDS PDF Full Text

Hyper-Personalization as a Customer Relationship Management Tool in a SMART Organization.

Saved in:
Bibliographic Details
Title: Hyper-Personalization as a Customer Relationship Management Tool in a SMART Organization.
Alternate Title: Hiperpersonalizacja jako narzędzie zarządzania relacjami z klientem w organizacji SMART.
Authors: Pukas, Anetta1 anetta.pukas@ue.wroc.pl
Source: Management Issues / Problemy Zarządzania. 2022, Vol. 20 Issue 3, p95-108. 14p.
Database: Business Source Ultimate
FullText Links:
  – Type: pdflink
Text:
  Availability: 0
Header DbId: bsu
DbLabel: Business Source Ultimate
An: 161634971
AccessLevel: 2
PubType: Academic Journal
PubTypeId: academicJournal
PreciseRelevancyScore: 0
IllustrationInfo
Items – Name: Title
  Label: Title
  Group: Ti
  Data: Hyper-Personalization as a Customer Relationship Management Tool in a SMART Organization.
– Name: TitleAlt
  Label: Alternate Title
  Group: TiAlt
  Data: Hiperpersonalizacja jako narzędzie zarządzania relacjami z klientem w organizacji SMART.
– Name: Author
  Label: Authors
  Group: Au
  Data: <searchLink fieldCode="AR" term="%22Pukas%2C+Anetta%22">Pukas, Anetta</searchLink><relatesTo>1</relatesTo><i> anetta.pukas@ue.wroc.pl</i>
– Name: TitleSource
  Label: Source
  Group: Src
  Data: <searchLink fieldCode="JN" term="%22Management+Issues+%2F+Problemy+Zarządzania%22">Management Issues / Problemy Zarządzania</searchLink>. 2022, Vol. 20 Issue 3, p95-108. 14p.
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=161634971
RecordInfo BibRecord:
  BibEntity:
    Identifiers:
      – Type: doi
        Value: 10.7172/1644-9584.97.5
    Languages:
      – Code: eng
        Text: English
    PhysicalDescription:
      Pagination:
        PageCount: 14
        StartPage: 95
    Titles:
      – TitleFull: Hyper-Personalization as a Customer Relationship Management Tool in a SMART Organization.
        Type: main
  BibRelationships:
    HasContributorRelationships:
      – PersonEntity:
          Name:
            NameFull: Pukas, Anetta
    IsPartOfRelationships:
      – BibEntity:
          Dates:
            – D: 01
              M: 07
              Text: 2022
              Type: published
              Y: 2022
          Identifiers:
            – Type: issn-print
              Value: 16449584
          Numbering:
            – Type: volume
              Value: 20
            – Type: issue
              Value: 3
          Titles:
            – TitleFull: Management Issues / Problemy Zarządzania
              Type: main
ResultId 1