Does Topic Consistency Matter? A Study of Critic and User Reviews in the Movie Industry.
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| Title: | Does Topic Consistency Matter? A Study of Critic and User Reviews in the Movie Industry. |
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| Authors: | Kim, Eunsoo (AUTHOR), Ding, MengQi (AUTHOR), Wang, Xin (AUTHOR) eunsoo@ntu.edu.sg, Lu, Shijie (AUTHOR) |
| Source: | Journal of Marketing. May2023, Vol. 87 Issue 3, p428-450. 23p. 12 Charts, 2 Graphs. |
| Database: | Business Source Ultimate |
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| ISSN: | 00222429 |
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| DOI: | 10.1177/00222429221127927 |
