How artificial intelligence influences trust and customer orientation in the banking sector.
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| Title: | How artificial intelligence influences trust and customer orientation in the banking sector. |
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| Authors: | Northey, Gavin1, Hunter, Vanessa1, Mulcahy, Rory2, Van Esch, Patrick3, Eugene Chan4 |
| Source: | Advances in Consumer Research. 2022, Vol. 50, p210-211. 2p. |
| Database: | Business Source Ultimate |
| ISSN: | 00989258 |
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