Zeißler, J., Mandler, T., & Kim, J. (2023). What Drives Royalty Rates in International Franchising? Journal of International Marketing, 31(2), 103. https://doi.org/10.1177/1069031X221123265
Chicago Style (17th ed.) CitationZeißler, Jennifer, Timo Mandler, and Jeeyeon Kim. "What Drives Royalty Rates in International Franchising?" Journal of International Marketing 31, no. 2 (2023): 103. https://doi.org/10.1177/1069031X221123265.
MLA (9th ed.) CitationZeißler, Jennifer, et al. "What Drives Royalty Rates in International Franchising?" Journal of International Marketing, vol. 31, no. 2, 2023, p. 103, https://doi.org/10.1177/1069031X221123265.
Warning: These citations may not always be 100% accurate.