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Modeling the Brand Equity and Usage Intention of QR-Code E-Wallets.

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Bibliographic Details
Title: Modeling the Brand Equity and Usage Intention of QR-Code E-Wallets.
Authors: Ramli, Faten Aisyah Ahmad1, Hamzah, Muhammad Iskandar2 iskandarh@uitm.edu.my, Wahab, Siti Norida2, Shekhar, Rishabh3
Source: FinTech. Jun2023, Vol. 2 Issue 2, p205-220. 16p.
Database: Business Source Ultimate
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ISSN:26741032
DOI:10.3390/fintech2020013