The Market for Privacy: Understanding How Consumers Trade Off Privacy Practices.
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| Title: | The Market for Privacy: Understanding How Consumers Trade Off Privacy Practices. |
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| Authors: | Eggers, Felix fe.marktg@cbs.dk, Beke, Frank T., Verhoef, Peter C., Wieringa, Jaap E. |
| Source: | Journal of Interactive Marketing. Nov2023, Vol. 58 Issue 4, p341-360. 20p. |
| Database: | Business Source Ultimate |
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