APA (7th ed.) Citation

Nguyen, O. D. Y., Bucic, T., Ngo, L. V., & Oppewal, H. (2023). Disposal-based scarcity: How overstock reduction methods influence consumer brand perceptions and evaluations. Journal of the Academy of Marketing Science, 51(6), 1305. https://doi.org/10.1007/s11747-023-00969-9

Chicago Style (17th ed.) Citation

Nguyen, Oanh Dinh Yen, Tania Bucic, Liem Viet Ngo, and Harmen Oppewal. "Disposal-based Scarcity: How Overstock Reduction Methods Influence Consumer Brand Perceptions and Evaluations." Journal of the Academy of Marketing Science 51, no. 6 (2023): 1305. https://doi.org/10.1007/s11747-023-00969-9.

MLA (9th ed.) Citation

Nguyen, Oanh Dinh Yen, et al. "Disposal-based Scarcity: How Overstock Reduction Methods Influence Consumer Brand Perceptions and Evaluations." Journal of the Academy of Marketing Science, vol. 51, no. 6, 2023, p. 1305, https://doi.org/10.1007/s11747-023-00969-9.