A Framework to Improve the Digital Customer Experience in Complex Services.

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Bibliographic Details
Title: A Framework to Improve the Digital Customer Experience in Complex Services.
Authors: Kandil, Omnia1 (AUTHOR) omnia.kandil@uliege.be, Dessart, Laurence1 (AUTHOR), Standaert, Willem1,2 (AUTHOR), Bosma, Maarten3 (AUTHOR)
Source: Services Marketing Quarterly. Jan-Mar2024, Vol. 45 Issue 1, p25-54. 30p.
Database: Business Source Ultimate
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Description
ISSN:15332969
DOI:10.1080/15332969.2023.2294235