APA (7th ed.) Citation

Villanova, D., & Matherly, T. (2024). For Shame! Socially Unacceptable Brand Mentions on Social Media Motivate Consumer Disengagement. Journal of Marketing, 88(2), 61. https://doi.org/10.1177/00222429231179942

Chicago Style (17th ed.) Citation

Villanova, Daniel, and Ted Matherly. "For Shame! Socially Unacceptable Brand Mentions on Social Media Motivate Consumer Disengagement." Journal of Marketing 88, no. 2 (2024): 61. https://doi.org/10.1177/00222429231179942.

MLA (9th ed.) Citation

Villanova, Daniel, and Ted Matherly. "For Shame! Socially Unacceptable Brand Mentions on Social Media Motivate Consumer Disengagement." Journal of Marketing, vol. 88, no. 2, 2024, p. 61, https://doi.org/10.1177/00222429231179942.