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Detecting Routines: Applications to Ridesharing Customer Relationship Management.

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Title: Detecting Routines: Applications to Ridesharing Customer Relationship Management.
Authors: Dew, Ryan (AUTHOR) ryandew@wharton.upenn.edu, Ascarza, Eva (AUTHOR), Netzer, Oded (AUTHOR), Sicherman, Nachum (AUTHOR)
Source: Journal of Marketing Research (JMR). Apr2024, Vol. 61 Issue 2, p368-392. 25p.
Database: Business Source Ultimate
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ISSN:00222437
DOI:10.1177/00222437231189185