Have you spotted where I am? Exploring the impact of different forms of native advertising.
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| Title: | Have you spotted where I am? Exploring the impact of different forms of native advertising. |
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| Authors: | Pin Luarn1, Ya-Cing Jhan2, Hong-Wen Lin3 |
| Source: | International Journal of Mobile Communications. 2024, Vol. 23 Issue 2, p239-256. 18p. |
| Database: | Business Source Ultimate |
| ISSN: | 1470949X |
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| DOI: | 10.1504/IJMC.2024.136629 |
