Bibliographic Details
| Title: |
Marketing action plan in Micro and Small Enterprices of San Martín Texmelucan, Puebla. |
| Alternate Title: |
Plan de acción mercadológico en Micro y Pequeñas Empresas de San Martín Texmelucan, Puebla. |
| Authors: |
IRIGOYEN-ARROYO, Luis Ernesto1 luisernesto.irigoyen@smartin.tecnm.mx, AGUILAR-PEREZ, Esmeralda1, HERNÁNDEZ-HERNÁNDEZ, María Elena1, SOTO-RIVAS, Soledad1 |
| Source: |
Journal of Microfinance Planning & Control. Jul-Dec2023, Vol. 9 Issue 24, p19-24. 6p. |
| Database: |
Business Source Ultimate |