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Young consumers' responsibility for sustainable consumption and the preference of local brands.

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Bibliographic Details
Title: Young consumers' responsibility for sustainable consumption and the preference of local brands.
Authors: Canal-Simón, Berta1 (AUTHOR), Rialp-Criado, Alex1 (AUTHOR), Rialp-Criado, Josep1 (AUTHOR) josep.rialp@uab.cat
Source: Journal of International Consumer Marketing. Oct-Dec2024, Vol. 36 Issue 5, p485-502. 18p.
Database: Business Source Ultimate
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ISSN:08961530
DOI:10.1080/08961530.2024.2312471