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Response Aggregation to Obtain Truthful Answers to Sensitive Questions: Estimating the Prevalence of Illegal Purchases of Prescription Drugs.

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Bibliographic Details
Title: Response Aggregation to Obtain Truthful Answers to Sensitive Questions: Estimating the Prevalence of Illegal Purchases of Prescription Drugs.
Authors: Gregori, Marco (AUTHOR) marco.gregori@wbs.ac.uk, De Jong, Martijn G. (AUTHOR), Pieters, Rik (AUTHOR)
Source: Journal of Marketing Research (JMR). Oct2024, Vol. 61 Issue 5, p821-838. 18p.
Database: Business Source Ultimate
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ISSN:00222437
DOI:10.1177/00222437231205252