The strategic importance of category management for achieving competitive advantage and sustainable growth.
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| Title: | The strategic importance of category management for achieving competitive advantage and sustainable growth. |
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| Authors: | Lipták, Pavol1 pavol.liptak@euba.sk |
| Source: | Studia Commercialia Bratislavensia. 2024 Special Issue, p197-205. 9p. |
| Database: | Business Source Ultimate |
| ISSN: | 13377493 |
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