Customer Analytics in Performance Measurement and Reporting Systems.
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| Title: | Customer Analytics in Performance Measurement and Reporting Systems. |
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| Authors: | Bonacchi, Massimiliano1,2 (AUTHOR), Perego, Paolo1 (AUTHOR) |
| Source: | Accounting Horizons. Dec2024, Vol. 38 Issue 4, p1-29. 29p. |
| Database: | Business Source Ultimate |
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| ISSN: | 08887993 |
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| DOI: | 10.2308/HORIZONS-2021-016 |