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Training Model for Improving the Competence of MSME Human Resources in Responding to the New Customer Path and Brand Strategy Product for Creative Economy Sector (Survey on MSMEs in West Java Province, Case Study of Bandung Regency).

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Bibliographic Details
Title: Training Model for Improving the Competence of MSME Human Resources in Responding to the New Customer Path and Brand Strategy Product for Creative Economy Sector (Survey on MSMEs in West Java Province, Case Study of Bandung Regency).
Authors: SOEMARYANI, Imas1 imas.soemaryani@unpad.ac.id, HARTADI, Adhi Prapaskah1, PRASETYO, Andreas Recki1, TRISKI, Dara Sagita1
Source: Quality - Access to Success. Nov2024, Vol. 25 Issue 203, p289-296. 8p.
Database: Business Source Ultimate
Description
ISSN:15822559
DOI:10.47750/QAS/25.203.30