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The Role of War-Related Marketing Activism Actions in Community Resilience: From the Ground in Ukraine.

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Title: The Role of War-Related Marketing Activism Actions in Community Resilience: From the Ground in Ukraine.
Authors: Kipnis, Eva1 (AUTHOR) e.kipnis@bradford.ac.uk, Pysarenko, Nataliia2 (AUTHOR) n.pysarenko2@exeter.ac.uk, Galalae, Cristina3 (AUTHOR) cristina.galalae@gmail.com, Mari, Carlo4 (AUTHOR) cmari@unimol.it, Martín Ruiz, Verónica5 (AUTHOR) vmartinruiz@isenberg.umass.edu, Vorster, Lizette6 (AUTHOR) lizette.vorster@cc.au.dk
Source: Journal of Public Policy & Marketing. Jan2025, Vol. 44 Issue 1, p61-80. 20p.
Database: Business Source Ultimate
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An: 181546127
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  Data: The Role of War-Related Marketing Activism Actions in Community Resilience: From the Ground in Ukraine.
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  Data: <searchLink fieldCode="JN" term="%22Journal+of+Public+Policy+%26+Marketing%22">Journal of Public Policy & Marketing</searchLink>. Jan2025, Vol. 44 Issue 1, p61-80. 20p.
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      – Type: doi
        Value: 10.1177/07439156241262983
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      – Code: eng
        Text: English
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        PageCount: 20
        StartPage: 61
    Titles:
      – TitleFull: The Role of War-Related Marketing Activism Actions in Community Resilience: From the Ground in Ukraine.
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            NameFull: Kipnis, Eva
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            NameFull: Pysarenko, Nataliia
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            NameFull: Galalae, Cristina
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            NameFull: Mari, Carlo
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            NameFull: Martín Ruiz, Verónica
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              M: 01
              Text: Jan2025
              Type: published
              Y: 2025
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            – TitleFull: Journal of Public Policy & Marketing
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