APA (7th ed.) Citation

Birau, M. M., Laloum, D. J. G., & Arribart, G. (2024). Shockingly Offensive: The Deliberate Use of Slurs in Prosocial Advertising: Can LGBTQIA-Phobic and Sexist Slurs Be Effective for Reshaping Intolerant Attitudes and Behaviors? Journal of Advertising Research (Taylor & Francis), 64(4), 481. https://doi.org/10.2501/JAR-2024-027

Chicago Style (17th ed.) Citation

Birau, Mia M., Diane J. G. Laloum, and Guillaume Arribart. "Shockingly Offensive: The Deliberate Use of Slurs in Prosocial Advertising: Can LGBTQIA-Phobic and Sexist Slurs Be Effective for Reshaping Intolerant Attitudes and Behaviors?" Journal of Advertising Research (Taylor & Francis) 64, no. 4 (2024): 481. https://doi.org/10.2501/JAR-2024-027.

MLA (9th ed.) Citation

Birau, Mia M., et al. "Shockingly Offensive: The Deliberate Use of Slurs in Prosocial Advertising: Can LGBTQIA-Phobic and Sexist Slurs Be Effective for Reshaping Intolerant Attitudes and Behaviors?" Journal of Advertising Research (Taylor & Francis), vol. 64, no. 4, 2024, p. 481, https://doi.org/10.2501/JAR-2024-027.