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Disclosing AI's Involvement in Advertising to Consumers: A Task-Dependent Perspective.

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Bibliographic Details
Title: Disclosing AI's Involvement in Advertising to Consumers: A Task-Dependent Perspective.
Authors: Wu, Linwan1 (AUTHOR) linwanwu@mailbox.sc.edu, Dodoo, Naa Amponsah2 (AUTHOR), Wen, Taylor Jing1 (AUTHOR)
Source: Journal of Advertising. Jan-Mar2025, Vol. 54 Issue 1, p20-38. 19p.
Database: Business Source Ultimate
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Description
ISSN:00913367
DOI:10.1080/00913367.2024.2309929