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Enhancing Cultural Intelligence and Global Competency in Marketing Education: a Comparison Between Study Abroad and Host Country Students.

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Bibliographic Details
Title: Enhancing Cultural Intelligence and Global Competency in Marketing Education: a Comparison Between Study Abroad and Host Country Students.
Authors: Chinchanachokchai, Sydney1 (AUTHOR) schinchana@uakron.edu, Pongsakornrungsilp, Pimlapas2 (AUTHOR), Pongsakornrungsilp, Siwarit2 (AUTHOR), Pusaksrikit, Theeranuch3 (AUTHOR)
Source: Marketing Education Review. Spring2025, Vol. 35 Issue 1, p31-43. 13p.
Database: Business Source Ultimate
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ISSN:10528008
DOI:10.1080/10528008.2024.2417096