The Impact of Online Q&As on Product Sales: The Case of Amazon Answer.
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| Title: | The Impact of Online Q&As on Product Sales: The Case of Amazon Answer. |
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| Authors: | Khern-am-nuai, Warut1 (AUTHOR) warut.khern-am-nuai@mcgill.ca, Ghasemkhani, Hossein2 (AUTHOR) hossein@purdue.edu, Qiao, Dandan3 (AUTHOR) qiaodd@nus.edu.sg, Kannan, Karthik4 (AUTHOR) kkarthik@arizona.edu |
| Source: | Information Systems Research (INFORMS). Jun2024, Vol. 35 Issue 2, p747-765. 19p. |
| Database: | Business Source Ultimate |
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| ISSN: | 10477047 |
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| DOI: | 10.1287/isre.2023.1233 |