Maesen, S., & Ang, D. (2025). Buy Now, Pay Later: Impact of Installment Payments on Customer Purchases. Journal of Marketing, 89(3), 13. https://doi.org/10.1177/00222429241282414
Chicago Style (17th ed.) CitationMaesen, Stijn, and Dionysius Ang. "Buy Now, Pay Later: Impact of Installment Payments on Customer Purchases." Journal of Marketing 89, no. 3 (2025): 13. https://doi.org/10.1177/00222429241282414.
MLA (9th ed.) CitationMaesen, Stijn, and Dionysius Ang. "Buy Now, Pay Later: Impact of Installment Payments on Customer Purchases." Journal of Marketing, vol. 89, no. 3, 2025, p. 13, https://doi.org/10.1177/00222429241282414.
Warning: These citations may not always be 100% accurate.