Generative AI: Delivering on the Promises and Understanding the Perils.
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| Title: | Generative AI: Delivering on the Promises and Understanding the Perils. |
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| Authors: | Grewal, Dhruv1 (AUTHOR) dgrewal@babson.edu, Okazaki, Shintaro2 (AUTHOR) shintaro.okazaki@kcl.ac.uk, Guha, Abhijit3 (AUTHOR) guhaa@fau.edu, Liu-Thompkins, Yuping4 (AUTHOR) yxxliu@odu.edu |
| Source: | Journal of Public Policy & Marketing. Jul2025, Vol. 44 Issue 3, p299-308. 10p. |
| Database: | Business Source Ultimate |
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| ISSN: | 07439156 |
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| DOI: | 10.1177/07439156251338200 |