Natural Language Processing Algorithms to Improve Digital Marketing Data Quality and Its Ethical Implications.

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Title: Natural Language Processing Algorithms to Improve Digital Marketing Data Quality and Its Ethical Implications.
Authors: Pons, Sergi1 (AUTHOR), Huertas‐Garcia, Ruben1 (AUTHOR), Lengler, Jorge2 (AUTHOR) jorge.lengler@durham.ac.uk, de Mattos Nascimento, Daniel Luiz1 (AUTHOR)
Source: Psychology & Marketing. Jul2025, Vol. 42 Issue 7, p1946-1957. 12p.
Database: Business Source Ultimate
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        Value: 10.1002/mar.22211
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        Text: English
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        PageCount: 12
        StartPage: 1946
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      – TitleFull: Natural Language Processing Algorithms to Improve Digital Marketing Data Quality and Its Ethical Implications.
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            NameFull: Huertas‐Garcia, Ruben
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              Text: Jul2025
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              Y: 2025
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              Value: 42
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