Measuring Consumer Experience in Community Unmanned Stores: Development of the ECUS-Scale for Omnichannel Digital Retail.
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| Title: | Measuring Consumer Experience in Community Unmanned Stores: Development of the ECUS-Scale for Omnichannel Digital Retail. |
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| Authors: | Hu, Weizhuan1 (AUTHOR), Zhang, Linghao1,2 (AUTHOR) wowo.zlh@jiangnan.edu.cn, Wang, Yilin1,2 (AUTHOR), Wu, Jianbin1,2 (AUTHOR) |
| Source: | Journal of Theoretical & Applied Electronic Commerce Research. Jun2025, Vol. 20 Issue 2, p128. 25p. |
| Database: | Business Source Ultimate |
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| ISSN: | 07181876 |
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| DOI: | 10.3390/jtaer20020128 |
