Strategic Framing of Digitalization Initiatives Across Different Audiences and Knowledge Levels.
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| Title: | Strategic Framing of Digitalization Initiatives Across Different Audiences and Knowledge Levels. |
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| Authors: | Alguera Kleine, Rebecca1 (AUTHOR), Scheffler, Marc André1 (AUTHOR), Lorenz, Felix1 (AUTHOR), Waldkirch, Matthias (AUTHOR), Clauss, Thomas1 (AUTHOR) |
| Source: | Academy of Management Annual Meeting Proceedings. 2025, Vol. 2025 Issue 1, pN.PAG-N.PAG. 1p. |
| Database: | Business Source Ultimate |
| ISSN: | 21516561 |
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| DOI: | 10.5465/AMPROC.2025.18537abstract |
