The Effect of Product Innovation, Brand Awareness and Price Perception on Repurchase Decisions Through Customer Satisfaction with Social Media Marketing Activity & Perceived Value as Moderating Variables on Sagiko Float Fruit Juice Drink in the Kediri Residency Area East Java.

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Bibliographic Details
Title:	The Effect of Product Innovation, Brand Awareness and Price Perception on Repurchase Decisions Through Customer Satisfaction with Social Media Marketing Activity & Perceived Value as Moderating Variables on Sagiko Float Fruit Juice Drink in the Kediri Residency Area East Java.
Authors:	Viando, Feterrido Wahyu¹ feterridowahyuv@surel.untag-sby.ac.id, Cempena, Ida Bagus¹ ib_cempena@untag-sby.ac.id, Budiarti, Endah¹ endahbudiarti@untag-sby.ac.id
Source:	International Journal of Economics (IJEC). Jan-Jun2025, Vol. 4 Issue 1, p733-760. 28p.
Database:	Business Source Ultimate

Description
ISSN:	2961712X
DOI:	10.55299/ijec.v4i1.1454