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Easter eggs: Signaling quality via intrinsic motivation.

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Bibliographic Details
Title: Easter eggs: Signaling quality via intrinsic motivation.
Authors: Fuchs, Matthias1 (AUTHOR) matthias.fuchs@ehl.ch
Source: Marketing Letters. Sep2025, Vol. 36 Issue 3, p327-340. 14p.
Database: Business Source Ultimate
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Description
ISSN:09230645
DOI:10.1007/s11002-024-09748-0