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Gag Gifting: The Joke and the Poke.

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Bibliographic Details
Title: Gag Gifting: The Joke and the Poke.
Authors: Schindler, Robert M.1 (AUTHOR), Albinsson, Pia A.2 (AUTHOR) albinssonpa@appstate.edu, Burman, Bidisha3 (AUTHOR)
Source: Psychology & Marketing. Aug2025, Vol. 42 Issue 8, p2186-2206. 21p.
Database: Business Source Ultimate
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ISSN:07426046
DOI:10.1002/mar.22226