Mapping Green Marketing Research: A Detailed Bibliometric Analysis from the Scopus Database.
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| Title: | Mapping Green Marketing Research: A Detailed Bibliometric Analysis from the Scopus Database. |
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| Authors: | Kumar, Vikas1 kumarvikas.hp94@gmail.com, Chandel, Siddharth2 siddharthchandel1995@gmail.com, Vijayta3 drvchand2024@gmail.com |
| Source: | Parikalpana: KIIT Journal of Management. Jun2025, Vol. 21 Issue 1, p5-22. 18p. |
| Database: | Business Source Ultimate |
| ISSN: | 09742808 |
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| DOI: | 10.23862/kiit-parikalpana/2025/v21/i1/20.2.120 |
