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From Stopping to Shopping: A Field Experiment on Free Return and Free Shipping Retargeting Policies in Online Retail Operations.

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Title: From Stopping to Shopping: A Field Experiment on Free Return and Free Shipping Retargeting Policies in Online Retail Operations.
Authors: Luo, Xueming1 (AUTHOR) xueming.luo@temple.edu, Wang, Le2 (AUTHOR) le.wang@cityu.edu.hk, Wu, Qingsheng3 (AUTHOR) qswu@sjtu.edu.cn, Moriguchi, Takeshi4 (AUTHOR) moriguchi@waseda.jp
Source: Manufacturing & Service Operations Management (M&SOM) (INFORMS). Jul/Aug2025, Vol. 27 Issue 4, p1224-1241. 18p.
Database: Business Source Ultimate
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PubType: Academic Journal
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  Data: <searchLink fieldCode="JN" term="%22Manufacturing+%26+Service+Operations+Management+%28M%26SOM%29+%28INFORMS%29%22">Manufacturing & Service Operations Management (M&SOM) (INFORMS)</searchLink>. Jul/Aug2025, Vol. 27 Issue 4, p1224-1241. 18p.
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=187706290
RecordInfo BibRecord:
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    Identifiers:
      – Type: doi
        Value: 10.1287/msom.2024.0779
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      – Code: eng
        Text: English
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        PageCount: 18
        StartPage: 1224
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      – TitleFull: From Stopping to Shopping: A Field Experiment on Free Return and Free Shipping Retargeting Policies in Online Retail Operations.
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            NameFull: Luo, Xueming
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            NameFull: Wang, Le
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            NameFull: Wu, Qingsheng
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            – D: 01
              M: 07
              Text: Jul/Aug2025
              Type: published
              Y: 2025
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              Value: 15234614
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              Value: 27
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