Understanding Users' Content Contribution Behavior When Knowledge Can Be Priced.

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Bibliographic Details
Title: Understanding Users' Content Contribution Behavior When Knowledge Can Be Priced.
Authors: Cong, Ziwei1 (AUTHOR) zc260@georgetown.edu, Zhao, Ying2 (AUTHOR) mkyzhao@ust.hk, Zhang, Zilei3 (AUTHOR)
Source: Marketing Science (INFORMS). May/Jun2025, Vol. 44 Issue 3, p655-670. 16p.
Database: Business Source Ultimate
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ISSN:07322399
DOI:10.1287/mksc.2022.0205