The Value of Online Interactions for Store Execution.

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Bibliographic Details
Title: The Value of Online Interactions for Store Execution.
Authors: Caro, Felipe1 (AUTHOR) felipe.caro@anderson.ucla.edu, Martínez-de-Albéniz, Victor2 (AUTHOR) valbeniz@iese.edu, Apaolaza, Borja3 (AUTHOR) apaolaza@upenn.edu
Source: Manufacturing & Service Operations Management (M&SOM) (INFORMS). Sep/Oct2025, Vol. 27 Issue 5, p1464-1483. 20p.
Database: Business Source Ultimate
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