From Digital Service Excellence to Enduring Customer Relationships: Analyzing the Mediating Effect of Customer Satisfaction Between E-Banking Services Quality and Customer Loyalty.
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| Title: | From Digital Service Excellence to Enduring Customer Relationships: Analyzing the Mediating Effect of Customer Satisfaction Between E-Banking Services Quality and Customer Loyalty. |
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| Authors: | Mahmood, Shahid1 shahid-mahmood@umt.edu.pk, Sabir, Raja Irfan2 Irfan.sabir@ucp.edu.pk |
| Source: | International Journal of Management Research & Emerging Science (IJMRES). Sep2025, Vol. 15 Issue 3, p99-121. 23p. |
| Database: | Business Source Ultimate |
| ISSN: | 22235604 |
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| DOI: | 10.56536/ijmres.v15i3.803 |