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Does regional branding promote or inhibit dual innovation? An empirical study based on 298 agriculture-related enterprises in China.

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Title: Does regional branding promote or inhibit dual innovation? An empirical study based on 298 agriculture-related enterprises in China.
Authors: Xiang, Xiaofang1 (AUTHOR), Chen, Man2 (AUTHOR) chenman027@126.com, Zhang, Xin3 (AUTHOR)
Source: Technology Analysis & Strategic Management. Nov2025, Vol. 37 Issue 11, p1249-1262. 14p.
Database: Business Source Ultimate
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  Data: Does regional branding promote or inhibit dual innovation? An empirical study based on 298 agriculture-related enterprises in China.
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  Data: <searchLink fieldCode="AR" term="%22Xiang%2C+Xiaofang%22">Xiang, Xiaofang</searchLink><relatesTo>1</relatesTo> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Chen%2C+Man%22">Chen, Man</searchLink><relatesTo>2</relatesTo> (AUTHOR)<i> chenman027@126.com</i><br /><searchLink fieldCode="AR" term="%22Zhang%2C+Xin%22">Zhang, Xin</searchLink><relatesTo>3</relatesTo> (AUTHOR)
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  Data: <searchLink fieldCode="JN" term="%22Technology+Analysis+%26+Strategic+Management%22">Technology Analysis & Strategic Management</searchLink>. Nov2025, Vol. 37 Issue 11, p1249-1262. 14p.
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RecordInfo BibRecord:
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    Identifiers:
      – Type: doi
        Value: 10.1080/09537325.2024.2416006
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      – Code: eng
        Text: English
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        PageCount: 14
        StartPage: 1249
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      – TitleFull: Does regional branding promote or inhibit dual innovation? An empirical study based on 298 agriculture-related enterprises in China.
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            NameFull: Xiang, Xiaofang
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            NameFull: Chen, Man
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            NameFull: Zhang, Xin
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            – D: 01
              M: 11
              Text: Nov2025
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              Y: 2025
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              Value: 37
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              Value: 11
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            – TitleFull: Technology Analysis & Strategic Management
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