View in EDS PDF Full Text

Customer Behavior in an Online Ordering Application: A Decision Scoring Model.

Saved in:
Bibliographic Details
Title: Customer Behavior in an Online Ordering Application: A Decision Scoring Model.
Authors: Boyer, Kenneth K.1 boyerk@msu.edu, Hult, G. Tomas M.2 hult@msu.edu
Source: Decision Sciences. Dec2005, Vol. 36 Issue 4, p569-598. 30p. 1 Diagram, 10 Charts.
Database: Business Source Ultimate
Description
ISSN:00117315
DOI:10.1111/j.1540-5414.2005.00103.x