Whispers in Your Mind: The Role of Voice Features in Customer Acquisition and Retention.
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| Title: | Whispers in Your Mind: The Role of Voice Features in Customer Acquisition and Retention. |
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| Authors: | Xu, Haifeng (AUTHOR), Ding, Yi (AUTHOR), Ding, Yu (AUTHOR), Zhang, Qi1 (AUTHOR) qi.zhang@swjtu.edu.cn, Zhang, Cheng (AUTHOR) |
| Source: | Journal of Marketing. Jan2026, Vol. 90 Issue 1, p29-50. 22p. |
| Database: | Business Source Ultimate |
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