The effect of AI in fostering customer loyalty through efficiency and satisfaction.
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| Title: | The effect of AI in fostering customer loyalty through efficiency and satisfaction. |
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| Authors: | Hussain, Mohd Arif1 arifhussain@lords.ac.in, Hussain, Ashfaq2, Ur Rahman, Mohammed Arshad3, Irfan, Mohammed1, Hussain, Syed Dawood1 |
| Source: | Advances in Consumer Research. 2025, Vol. 2 Issue 1, p331-340. 10p. |
| Database: | Business Source Ultimate |
| ISSN: | 00989258 |
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