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The Social Psychological Explanations for the Effects of Social Media Marketing and Traditional Media on Voting Intentions.

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Bibliographic Details
Title: The Social Psychological Explanations for the Effects of Social Media Marketing and Traditional Media on Voting Intentions.
Authors: de Almeida, Marcos Inácio Severo1 (AUTHOR) misevero@ufg.br, Vieira, Valter Afonso2 (AUTHOR), Agnihotri, Raj3 (AUTHOR), de Freitas Souza, Rafael4 (AUTHOR)
Source: Journal of Marketing Theory & Practice. Winter2026, Vol. 34 Issue 1, p1-18. 18p.
Database: Business Source Ultimate
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ISSN:10696679
DOI:10.1080/10696679.2024.2415973