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Employee Behavior in Sustainable Digital Marketing: The Role of AI Technologies in the UAE.

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Bibliographic Details
Title: Employee Behavior in Sustainable Digital Marketing: The Role of AI Technologies in the UAE.
Authors: Aljumah, Ahmad Ibrahim1 (AUTHOR) ahmad.aljumah@aau.ac.ae, Nuseir, Mohammed2 (AUTHOR), El Refae, Ghaleb2 (AUTHOR)
Source: Administrative Sciences (2076-3387). Dec2025, Vol. 15 Issue 12, p491. 23p.
Database: Business Source Ultimate
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ISSN:20763387
DOI:10.3390/admsci15120491